Hugues Joublin Scholarship

Is Blogging an Important Part of Digital Media? Hugues Joublin Answers

Is Blogging an Important Part of Digital Media? Hugues Joublin Answers

Plenty of digital marketing strategies promise great success for your brand. What if there was one that increased your lead generation by 67%? What if this strategy also gave you a positive ROI and increased traffic to your website by 97%? Not embracing this strategy would be like throwing away money. So, what is it? …

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Hugues Joublin’s Advice on Choosing a Digital Marketing Channel

Hugues Joublin’s Advice on Choosing a Digital Marketing Channel

Your brand does not need to be marked on every digital channel. You must choose a few carefully depending on your business’s goals, budget, target audience, completion, industry, and resources. While an online presence is important, bombarding customers with your brand on every social media platform and with paid ads can be annoying. You can …

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How to Create a Successful Digital Brand Campaign - Hugues Joublin

How to Create a Successful Digital Brand Campaign – Hugues Joublin

Right now, every business person’s question is not whether they should use digital marketing to promote their brand but what strategies they should adopt for it. People visit digital media platforms to get information, do business, communicate with friends, or relax. Marketing’s purpose is to reach your customers and promote your business. If your campaign …

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5 Most Effective Digital Marketing Techniques -Hugues Joublin

5 Most Effective Digital Marketing Techniques -Hugues Joublin

It can be a little overwhelming to decide which digital marketing strategy to choose. As a business person, you need to clearly understand your brand, product, and demographics to ensure that your chosen marketing channel will effectively meet your needs. According to a 2020 global market research, marketing leaders prioritize digital planning and strategy when …

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Hugues Joublin Explains the Importance of Brand Reputation

Hugues Joublin Explains the Importance of Brand Reputation

As the world gets more and more online, the importance of building and maintaining your brand reputation grows. Hugues Joublin explains that an increasingly digital world provides customers and stakeholders with way more information than they would have had access to in the past, and thus opens brands and businesses up for intense public scrutiny. …

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PR Guide for Small Businesses by Hugues Joublin

PR Guide for Small Businesses by Hugues Joublin

PR isn’t just about large corporations, but is an essential part of marketing for any company. PR is a different kind of marketing than other types. Where most marketing strategies are about promoting your products and services and generating leads, PR is about building trust and credibility. Why PR is Important By Hugues Joublin According …

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How to Train Employees to Use Social Media

Hugues Joublin – How to Train Employees to Use Social Media

Most companies now have social media policies in place to protect their brand and avoid any potential legal liabilities. But even with these policies in place, it’s still important to train your employees on the correct usage of social media. After all, your employees are the face of your company online, and you want to …

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