Hugues Joublin Scholarship

Hugues Joublin

5 Most Effective Digital Marketing Techniques -Hugues Joublin

5 Most Effective Digital Marketing Techniques -Hugues Joublin

Business, Hugues Joublin, Marketing / By

It can be a little overwhelming to decide which digital marketing strategy to choose. As a business person, you need to clearly understand your brand, product, and demographics to ensure that your chosen marketing channel will effectively meet your needs. According to a 2020 global market research, marketing leaders prioritize digital planning and strategy when …

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Hugues Joublin Explains the Importance of Brand Reputation

Hugues Joublin Explains the Importance of Brand Reputation

Hugues Joublin, Reputation / By

As the world gets more and more online, the importance of building and maintaining your brand reputation grows. Hugues Joublin explains that an increasingly digital world provides customers and stakeholders with way more information than they would have had access to in the past, and thus opens brands and businesses up for intense public scrutiny. …

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PR Guide for Small Businesses by Hugues Joublin

PR Guide for Small Businesses by Hugues Joublin

Business, Hugues Joublin, PR / By

PR isn’t just about large corporations, but is an essential part of marketing for any company. PR is a different kind of marketing than other types. Where most marketing strategies are about promoting your products and services and generating leads, PR is about building trust and credibility. Why PR is Important By Hugues Joublin According …

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How to Train Employees to Use Social Media

Hugues Joublin – How to Train Employees to Use Social Media

Business, Digital Marketing, Hugues Joublin / By

Most companies now have social media policies in place to protect their brand and avoid any potential legal liabilities. But even with these policies in place, it’s still important to train your employees on the correct usage of social media. After all, your employees are the face of your company online, and you want to …

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How to Improve Your Brand Reputation

Hugues Joublin  – How to Improve Your Brand Reputation

Business, Digital Marketing, Hugues Joublin / By

Your brand reputation is one of the most important assets your company has. It can make or break your business, so it’s important to do everything you can to protect and improve it. Hugues Joublin of Salience Communication will highlight a number of ways you can improve your brand reputation, including: 6 Ways to Improve …

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How Social Media Affects Brand Reputation

Hugues Joublin  – How Social Media Affects Brand Reputation

Digital Marketing, Hugues Joublin / By

In the social media age, one bad review can ruin a business’s reputation. Just ask United Airlines, which saw its stock price drop sharply after a passenger was dragged off an overbooked plane. Pepsi is another example;,it had to pull an ad that many people felt was tone-deaf in the current political climate. Social media …

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Common PowerPoint Presentations Mistakes to Avoid

Hugues Joublin  – Common PowerPoint Presentations Mistakes to Avoid

Business, Hugues Joublin / By

PowerPoint presentations are excellent tools for conveying information in a concise and visually appealing way. However, as with any tool, there is a right way and a wrong way to use them. Far too often, people make avoidable mistakes when creating their PowerPoint presentations that can end up detracting from the overall impact of the …

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